Two months ago, Miller Lite reportedly released an advertisement criticizing the beer business for alleged discrimination towards women, appearing to borrow a page from the Bud Light playbook.
The advertisement, titled “Bad $#!T to Good $#!T,” was launched on March 7 and claims that “beer hasn’t always done right by women.”
Did NOBODY learn from Bud Light's COSTLY mistake?
Miller Lite just dropped this WOKE advertisement!!!
When will these beer companies learn???? pic.twitter.com/Zhbja6v77x
— Graham Allen (@GrahamAllen_1) May 15, 2023
Since then, the YouTube video has been designated as “unlisted” after receiving a deluge of unfavorable comments.
The day the advertising debuted, Miller Lite said in a news release that they would transform posters of women they found to be “objectifying” into fertilizer.
Bud Light, a rival beer brand, was recently hit by a similar controversy after releasing a beer can with the face of a transgender influencer on it.
In response to the scandal, Bud Light has put two marketing officials on administrative leave, including marketing vice president Alissa Heinerscheid.
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